Experience you can trust.
Matt Awbrey, Co-Founder
Matt Awbrey is a communications strategist who has built a career of developing and protecting the brands of top decision-makers, earning a reputation as an effective leader and creative thinker who inspires the best in his clients, colleagues and employees.
Matt previously led external affairs for the Mayor of San Diego and oversaw communications for the City of San Diego, a $3.8 billion municipal corporation with over eleven thousand employees. He has 15 years of experience in winning political campaigns and creating successful policy and media strategies.
Matt oversaw the development of the City of San Diego’s award-winning website, new logo and brand identity, and stood up the City’s new Communications Department. He was the speechwriter for six State of the City addresses, bringing heart, wit and the stories of San Diegans to the city’s largest and most-watched annual speech. He also led the communications effort for the City of San Diego’s COVID-19 response, producing daily news conferences for several months at the onset of the pandemic.
His work has been featured in news outlets across the country, including The Wall Street Journal, CNN, Fox News, Politico, Business Insider, San Francisco Chronicle, Los Angeles Times, Orange County Register, and San Diego Union-Tribune.
Kristine Kagawa, Co-Founder
Kristine is a highly accomplished digital project leader with over 12 years of experience managing and executing complex global initiatives. She brings a strong track record of successfully leading cross-functional teams through all phases of the project lifecycle—from strategic planning and resource alignment to execution and implementation.
Throughout her career, Kristine has consistently delivered projects on time and within budget, while maintaining a focus on quality, stakeholder engagement, and long-term business value. Her ability to navigate complex environments and drive results has positioned her as a trusted leader and business process expert across multiple industries.
Kristine is recognized for her strategic thinking, operational excellence, and collaborative leadership style. She excels at optimizing workflows, streamlining operations, and aligning project goals with broader organizational objectives. She is passionate about delivering impactful digital solutions.